eBay Can Be Your One Way Ticket To A Dream Wedding Day

On April 27th, I married the love of my life in a gorgeous raw silk and tulle confection by Vera Wang.  Today, 6 months later, I sold it on eBay for 1/3 of the retail price.

I always knew I wanted to sell my wedding gown after my wedding. Don’t get me wrong; I’m not a heartless soul, with no sense of sentimental value. I just knew that keeping it wasn’t for me. I come from a family of savers, we have designer items unspoiled in plastic and tissue paper from my grandmother that I cherish, but we also have random tchotchkes (Yiddish for crap!) from who knows where.

In 1975, my grandmother had my mom’s Priscella of Boston wedding gown preserved in an air-sealed bag and tucked it away in her basement, perhaps for a daughter to wear one day. Fast-forward 30+ years and neither my sister nor I wanted to wear the gown. And I doubt one day my daughter (if I have one!) will want to wear mine. Cross off preserving it from the list.

I thought about those ‘trash the dress’ photo-shoots that some brides do post-wedding, where they jump in a lake or roll around in paint while wearing their gown. It just felt wrong to me. Why trash something so beautiful?

I also thought about turning the gown into something else: pillows, a basinet, a duvet cover – did I really want such an expensive piece of bedding?

Then I thought about selling it, giving someone else a chance to love it as much as I did. Every girl should feel like her most beautiful self on her wedding day, and this gown, with its double corset and boning, definitely made me feel that way.  I wanted another girl to share my happiness.

Someone once told me ‘Don’t let your possessions own you, You own them.’ I owned this gorgeous gown, probably the most expensive item I have ever worn, and now I am honored that someone else is going to own it too.

The girl who purchased the gown sent me a note today that she had been hunting for this dress on eBay for over two years because she could never afford the dress at retail. She added after a lot of thanks, that my selling this dress made her dreams of being a beautiful bride come true. I have no doubt that this was the way to go and I encourage everyone to release their gowns into the bridal universe to let another girl’s dream become reality.

PS – Hilary Duff also shared in the Vera Wang Gemma gown love as she wore this dress on her wedding day too!

Xx, Your CWB Gal

Hilary Duff       AlexaWedding


  1. Ali says

    What an amazing story. I wish I had the guts to do that! Now your gown gets to make another girl’s dreams come true…it couldn’t be more special!

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